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Stability, NA - How much further to go?
Robert
B. Bruce, PhD
Presented at
Global Gypsum Cancun 2006; Cancun, Mexico, May 2006
Abstract:
The gypsum industry
underwent a major swing in pricing and profitability in 1998-2002, a result
of a combination of factors impacting on supply, demand and costs. A similar
trend is now developing with very high profit margins in the industry, but
worrying trends in capacity utilization. This paper compares the factors
that resulted in the past cycle to the current situation, commenting on
whether the potential for a stable situation has improved this time, or not!
With the potential for competition mounting, an analysis is also made of the
basis upon which the players can compete, once again assessing whether the
situation has changed since the last cycle. Comment is also made on what
needs to happen to have the industry evolve from this unstable cyclical
market pattern over the next ten years.
Please
contact us for publication pricing and
availability.
Dr Bob Bruce
presenting his paper at Global Gypsum Cancun 2006. Dr Bruce
was awarded 2nd place as voted by the conference delegates for best
presentation.
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